Superb While most people associate merchandise sales with big superstars like Kanye West and ACDC, they’re not the only ones cashing in on this booming industry. With the rise of social media influencers and celebrities, exclusive merchandise has grown from concert stadiums to online shops. And with merchandise being a multi billion dollar industry, even everyday merchants are making big dollars. From licensing deals to pop up shops, the opportunity to make money from your favourite concert tee is expanding and people are catching on. In this week’s New Money episode, we look at the many ways exclusive merch is becoming a big time business.
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